I hope you had a Happy Easter! Today I want to bring you some more
helpful information that can move you closer to success in your
online marketing.
Do you remember my article from last week? If not you can check it
out at https://www.darrenolander.com/?p=93 – It was called “How To
Create Sales and Marketing Automation For Your Network Marketing
Business Online”. That means setting yourself up for marketing
automation and building your contact list.
Well I received many e-mails thanking me for the helpful information
but also received some questions. Basically the response was “That is
great information on what to do, but how do I do it?” Sadly articles
like that are just long enough to tell you the basic process and
leave you figuring out the how yourself. I apologize if it left
you feeling like that.
In the following article I will explain to you the necessary tools
for settings yourself up properly and preparing to start building
your list.. Enjoy!
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Building Your Contact List: The Necessary Tools
The idea of building your list is easy to understand. Many people
also understand the huge value of building your own list because we
have all heard over and over again that building your list is key,
and that your list is your most valuable asset. I agree that these
statements are incredibly true.
However, it is not enough to just know what you need to do. To
accomplish anything it requires more than that, and this is no
different. First you need to know the basic tasks you will need to
complete. Secondly you need necessary tools to get the job done
right. Would you dig a hole in your yard with a spoon instead of a
shovel? Definitely not! We need tools that will be both effective
and reliable. For this reasons I have researched for the most
reliable yet affordable tools to use in your journey of building
your list.
First let’s talk about hosting. There are almost endless choices
for hosting. I have narrowed the list down to the ones highest
recommend by both Internet marketers and network marketers. The
more robust and effective choices are:
1) Kiosk
2) Host4Profit
These two are the most recommended for Internet network marketers
and trusted by the most successful of us in the industry. With
either of these you have all the features needed to create any
website you desire. There are other web hosts out there who will
freely cancel your account and all of your data at the event of a
spam complaint or other issue, so be aware of this and if you can
stick with a host you can trust.
Secondly let’s talk about autoresponders. An autoresponder is
another tool you must not go without. With the use of an
autoresponder it makes building your list, contacting your list
with high deliverability, and automatic follow-up a reality!
The autoresponder many online marketers including myself highly
recommend is called Aweber. This is also the most
popular autoresponder service. The benefits are that you can be
sure that your messages will be delivered with almost flawless
deliverability to your contacts each and every time you send a
broadcast or automated message during a follow-up sequence if you
are using a squeeze page. Another benefit is that it makes it
extremely easy to create and get code for web forms in order to
collect opt-ins from your website.
Things you want to be aware of with some other autoresponder
services such as Autoresponse Plus or certain autoresponders that
you can pay once for and download is the fact that you will most
likely get poor deliverability, or your deliverability will get
worse over time. As you probably know, a huge importance in e-mail
marketing is getting your message seen. I recommend going with a
service you can count on.
Let’s move onto automation. The rest of the process is simple, get
a page set-up on your web host and put on the opt-in form connected
to your autoresponder. If you are unsure of how to create a web
page you can easily use a WYSIWYG (What You See Is What You Get)
editor such as Microsoft FrontPage to create and save a web page.
Anything you can learn that will help you grow or improve your
online business or marketing is information that you should seek
out and apply. I always seek to learn more because knowledge you
will always have for the entire future of your marketing career and
because the more you know about a given topic then naturally the
better you will be at it and the more money you will make. So the
last ingredient is knowledge. Learn the “how” in order to complete
the “what to do” information you have learned. Keep in mind that a
big benefit to network marketing is having a sponsor, so get in
touch with them for guidance and work together towards your goals.
——
Just as an addition I want to show you that I practice what I preach,
You can take a look at a recent page I put together (and that I will
probably continue to edit and change later) at
https://www.darrenolander.com/wowzza.html
As you can see it is a lead capture page, people are asked to fill
out the form… my USP (Unique Selling Proposition) is the fact
that these people will know before anyone else.. and first movers
advantage can be an important thing in this type of business. Think
about what your leverage is and what will make people opt-in on your
pages.
By the way on the topic of Wowzza, you do not need to fill out that
form on that site.. I will be in fact sending a notice about the
site launch tomorrow, so take a look at the page and keep an eye
out for my e-mail tomorrow…
What can Wowzza do for you? Social networks are huge, and this one
has a different approach..they are the first ever social network
to use a 3×9 matrix and powerline set-up. But mostly for me the
value is in the social network itself and the fact that they
do not limit how many contacts you can make and you can broadcast
to all of your contacts at once.. so the more contacts you have the
better.. its just like building an instant contact list, You can send
educational information, you can promote your business, anything.
You will be able to become friends with 500 people, 1,000 people,
or even 10,000 people (or more)in wowzza and send them all a message
with a push of a button.
I hope this information was valuable to you, and like always I
will continue to send you more of the best content I can.
To your success,
Darren Olander
Marketing Consultant
Skype: darrenolander
Yahoo: darrenous